NX720 – Monolithic Design with Immersive 3D Technology
Give your living room a touch of art with the NX720 and its imposing monolithic design and incredibly lifelike 3D pictures.

BRAVIA Internet
Video & Widgets
Watch online content
on your television
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Skype™ Ready
Make free video calls
over the Internet
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Wi-Fi Built-in
Free yourself with
an integrated Wi-Fi
connection
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X-Reality™
Enjoy great pictures
when you watch
web videos
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Dynamic Edge LED
Benefit from higher
contrast and a thinner
profile
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Motionflow™ XR 200
Sharp and clear pictures
for fast moving image
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3D in Full HD
Get the Full 3D
experience with frame
sequential method
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Monolithic Design
An impressive presence both on and off
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Media Remote
Control your television
using your phone
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Access the latest movies, TV shows, videos, and music from your favourite websites such as YouTube™, Dailymotion, and Style.com right on your television*. You can also keep up to date with the latest news, sports results, etc via customisable widgets.
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*Connection speed of at least 2.5 Mbps recommended (10 Mbps for HD content). Video quality and picture size vary and are dependent upon broadband speed and delivery by content provider. Select content provided subject to change. Requires home network with an 802.11 access point and DLNA enabled device (such as a PC). Premium content may require additional fees, a subscription and/or PC registration. Video on demand services may carry additional fees. Widgets software will be available from April 2011 via automatic online update.
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Keep in touch with friends and family easily by making and receiving Internet voice and video calls* from your television. All you need is a compact microphone/camera to make free Skype-to-Skype calls and low-cost SkypeOut calls to regular telephone numbers.
*Skype calls require a dedicated Sony microphone/camera, CMU-BR100
(not supplied). Skype-to-Skype calls are free. SkypeOut calls carry additional charges. Skype functions require a home network and broadband Internet connection. Supports half duplex audio with the following codecs: G.711,
G.729, and SILK (8 kHz, 12 kHz, and 16 kHz). Supports H.264 video at 500 kbps, SD image quality 640×480 at 30 fps. Communication speed depends on network environment. Skype software will be available from April 2011 via automatic
online update.

Enjoy convenient Internet connections with Wi-Fi Integrated and Wi-Fi Ready models. These features enable you to use the BRAVIA Internet
TV & Widgets without any additional wires and let you experience true freedom from cumbersome and messy cables.
*Wi-Fi Ready models require additional USB Wi-Fi Dongle

Don’t let your enjoyment be hampered by low-resolution source videos. With Sony’s exclusive X-Reality Engine, everything you watch – from HD movies to web videos – is analysed and selectively processed to give clean, clear, and lifelike pictures. While 3 unique noise reduction features work their magic prior to upscaling, Sony’s Intelligent Image Enhancer divides the signal into four characteristics – texture, outline, contrast,and colour – and optimises each one individually for more vivid and distinct pictures.

Contrast is the difference between a good picture and a great picture. By varying the LED backlight, Sony is able to achieve a contrast so high, it can’t be measured. LEDs also give better colours, a thinner profile, and higher energy efficiency when compared with fluorescent tubes.
Sony's Dynamic Edge LED Backlight uses local dimming to achieve an infinite dynamic contrast ratio.

Powered by Image Blur Reduction, Frame Interpolation, and Backlight Blinking technology, this advanced 200Hz panel delivers ultra-smooth,
ultra-precise, and ultra-detailed pictures.

Using a cutting-edge technology called frame sequential method, Sony 3D HDTVs alternately reproduces distinct Full HD 1080p images for each eye to deliver remarkably crisp and vivid 3D pictures.

This imposing design makes the television appear as a single, uninterrupted sheet of black glass when turned off. When turned on, the picture emerges bright and vivid, thanks in part to Sony’s OptiContrast™ panel. The sleek design also matches perfectly with selected Sony home
A/V components for a complete, integrated look.
*Bunchin Stand is sold separately. Please check compatibility prior to purchase.

Use your iPhone® or Android™ phone as a remote control for your BRAVIA television. Just download the free “Media Remote” app* and your phone also instantly becomes a second screen with detailed information on YouTube™ videos and more. Give it a shake, and you can even get music track information and access downloads online!
*Media Remote software will be available from April 2011 via automatic online update.
Note: iPhone is a trademark of Apple Inc. iPod touch is a trademark of Apple Inc.
registered in the U.S and other countries.